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Automatic case creation from an email

In one of our videos, we explained how you can create a case from an email. Now we’re going to explain automatic case creation from an email in Flexie CRM. Before we explain that, go to Settings at the upper-right corner of the panel and click Configuration.


Next, go to Case Settings and as Case Email Account choose the email address from which will be sent case replies. In our case, we will choose Flexie Support.

Case Settings

Next, we are going to create a new Workflow and choose Case as your workflow entity type and then click Select.


Give the workflow a name and then click Launch Workflow Builder.

Launch workflow builder

Next, choose Listener as your workflow source.


Go to Watch For events and choose Email to New Case.

Email to new case

Give it a name, choose the email account, the email folder (say Inbox), and on Check Reading choose Any. Next, click Add.

Email to new case

The workflow we’ve just built looks like this.


Then go to the top-right corner and click Close Builder.

Close builder

Finally, click Save & Close.

Save and close

You’ve just created the workflow. Now let’s suppose that one of your leads, say David, is having trouble importing contacts. He sends you an email from his Gmail account, asking for help.

Send email

You receive the email in your Mailbox, and now you want to send an email to David.


The system has automatically created the case as specified in the workflow built. To see that, go to Cases and on the drop-down menu click Manage Cases.

Manage cases

The case that has been automatically created has an identifier composed by letter and numbers. The identifier does what it says: it identifies the case and every email correspondence will belong to this specific case.

Case name and identfier

Next, click on the Case name. On the right hand side of the panel,  write and send a message to David. Since the problem has not been solved yet, send it as pending.

Send message to lead

Let’s assume that David receive the message, reads it, and maps the field correctly. David has now solved the problem: he can easily import contacts. As a sign of gratitude, he wants to send a reply thank you for helping him out. Now you’re going to need another workflow. To build it, just follow the instructions above described, with one exception: the Watch For event will be Email to Reply Case.

You’ve built the second workflow. Let’s say that David writes and sends his ‘thank you’ message.


This is where the second workflow comes into play. Remember, the second workflow ‘listens’ for a specific event. In our case, it will ‘listen’ for a reply. Now, let’s further suppose that you want to reply back to David. Click the name of the case once again, go to the right hand side of the panel and write the message, and then send it as Solved.

Send reply

David will immediately receive the message you wrote. This was just one of many concrete examples of automatic case creation from an email in Flexie CRM. Please check the video below for an in-depth explanation.

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